The Big Sale poster design for Cycles UK

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Here’s some poster artwork of the the big (January) sale I created for Cycles UK this month. For the sale we’ve got these posters up in every store and re-created the bikes wheel disc design for real so the bikes on sale stand out in store.

Online I’ve done web banner versions of the sale posters, created special sale categories and made our December E-newsletter all about the sale.

I’m pleased with the marketing we’ve done on this (our biggest ever) sale even if the snow has put people off buying bikes at the moment!