Archive for the ‘Projects’ Category
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22
Feb
2010
Valentines promotion 2010
I’ve just got the figures from the Cycles UK Valentines promotion on Ladies bikes we ran for last couple of weeks and results are great!
Sales up considerably on last years promotion across the 16 stores and website
The Offer:
£50 off any womens bike
Here’s what we did:
I put together some graphic work to be used for the promo…
We then used this graphic on:
- Posters for all shop windows
- Website homepage promotion on our carousel (Nice big hero image)
- Pushed out to all our affiliates who reacted very well by promoting on their websites
- Februarys E-newsletter to our customer base
8
Jan
2010
The Big Sale poster design for Cycles UK
Click the images below for full size:
Here’s some poster artwork of the the big (January) sale I created for Cycles UK this month. For the sale we’ve got these posters up in every store and re-created the bikes wheel disc design for real so the bikes on sale stand out in store.
Online I’ve done web banner versions of the sale posters, created special sale categories and made our December E-newsletter all about the sale.
I’m pleased with the marketing we’ve done on this (our biggest ever) sale even if the snow has put people off buying bikes at the moment!
24
Oct
2009
24
Oct
2009
Producing a video for miggle with Brighton band Transformer
The brief here was to create a piece of video which would show off Miggle’s ability to produce video content (mainly for the web) with the aim of pitching the result to MSN Video to be featured on their unsigned bands channel.
Producing a band interview was definitely one of the hardest projects of my time at Miggle. The problems lay with getting everyone in the right place, prepared with questions, camera equipment and themselves at the same time.
We re-arranged several times over Christmas 2008 and finally got Brighton band Transformer into Ponana nightclub for recording in January ‘09. As far as creating a professional, sleek video? I think we did OK.
MSN Video took up the up the video and Miggle got to show what we could do with video content on the web!
I should credit all those involved in making the Transformer interview as everyone was highly professional and made me look like a good Associate Producer!
Lee – For his skilled directing and editing
Jess Hamil – For taking to interviewing so brilliantly and effortlessly
Gemma Nelson – For letting us use Ponana
Alick – For financing the project
