Window adverts at Harrods

Cycles UK advert in Harrods window

My favourite piece of advertising we’ve done with Harrods has to be the window covering I designed in January. I think the advert was impacting and I received a lot of positive feedback from it. It was great to have it along side a Stella McCartney advert for her new Adidas clothing range too. The ad seemed to fit nicely and the Cycles UK brand was seen by thousands of londoners.

Tour de France Official guide

Creative for Tour de France official guide

Over the last couple of years we’ve created adverts for the internal plasma screens in Harrods, the Harrods magazine and some external publications such as this years official Tour de France guide which we used in conjunction with Cannondale to show off some high end road bikes. Most of the creative for these adverts I’ve undertaken myself. It’s very satisfying seeing your work associated with such a prestigious organisation as Harrods.

Harrods Magazine advert

Creative for Ebco advert for the Harrods magazine

The innovative electric bike company Ebco were brining some of their range into our Harrods concession so we decided to do a joint advert in the Harrods magazine. We had a short deadline as the magazine was going to print within a few days but I was pleased with the creative I designed. Sometimes its much more effective when you’re under pressure to hit a deadline! I like the simplicity of the ad and it fits nicely with the Harrods luxury and classy feel (which can be difficult to achieve with bicycles!)